The case for why you, and why now.

Many hiring managers do, especially for senior roles, competitive applications and moments when the decision between two similar candidates comes down to fit and motivation. A cover letter also gives you room to explain something a resume cannot, such as a career change, a relocation, or why this specific role matters to you. Not every application requires one, but when a posting invites it or the stakes are high, a strong letter is often the detail that tips a close decision in your favor.

Yes. We write your cover letter with a clear structure so you can see exactly which lines are specific to one employer and which ones describe your broader value and would work for similar roles. When you show us the guidance, adapting it for your next application is usually a matter of changing a few lines, not starting again from a blank page. We would still recommend never sending the exact same letter twice; the small effort of personalizing it is often what makes it worth reading at all.

Short. Three to four tight paragraphs, enough to make your case and give the reader a reason to keep reading your resume, never a second retelling of it. Hiring managers are reading quickly, so we write letters that earn attention in the first two lines and hold it to the end, rather than ones that try to cover everything.